Evaluation.

I think overall the effect worked well. Things that I would need to improve – the way that the name is printed on the box. I like that it can be printed on with the design but in practical terms I don’t think this will work that well. It won’t be cost effective and is …

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Rationale.

Sanitary Owl – to improve the user experience whilst considering the restraints of cost, sustainability and delivery strategy. The initial concept of the design was to create a survival kit, aimed at students, to aid them through their period in a more sensitive, but caring way.  I also wanted to improve the packaging by making …

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More research.

http://theperiodstore.com/package Colours. Why is every better at this. This company have a much larger range for people to pick from, however, they have similar colours to sanitary owl (kind of). They have used a neutral background of brown on their website Sanitary owl also want to use minimal colour however the Period Store use it …

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L5 PPDP & Career Management.

London - During the London trip I visited Pentagram and The Sunday Times. The Pentagram was a very quiet environment, but I liked the way that they worked. They had small teams with one main leader that instructed them. I liked this because although it is a big and well known firm, they could still work …

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Failed prototype.

Trying to make a mock up of the net to make sure the sizes and tabs work in the way they are supposed to. Drew the net out but the laser cutter didn’t etch properly. After checking the document I couldnt see anything wrong. I think the material may have been too thin for the …

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Prototype 1.

Thinking about the way that you would receive a box and it can split in two and have the 2 sides of the package, ie tampons and the treats. The tear wasn’t clean and it wouldn’t be effective in holding the tampons once it’s been ripped, nor would they be hidden, However, having it as …

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Proposal.

Thinking about what Sanitary Owl think they want and what they need are very different. My concept map was based on what the competitors are doing, and how they approach their branding and advertising. I intend to design something that will mimic a survival kit, used to empower woman and support them through their period. I …

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Final Concept Map.

Although this doesn’t look overly different from the previous, I have tweaked some of the lines to make it cleaner and easier to read. I’ve added some of the connecting words to connect some of the topics, but some of the topics link anyway so theres a lot of circles. I got some really useful …

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Concept mapping.

Concept map 5 Something that interested me about the brief was the company. So I wanted to look at  different sanitary products/brands and how they are advertised.  It really interested me how sanitary products are advertised and the kind of message that the companies portray. I felt quite strongly about how the topic is swept …

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Revelations.

After doing a whole concept map on menstruation, we realised we were concentrating on the wrong aspect of the brief. Although it was a good insight into what happens and helps empathise with the target audience (although I think personal experience helped in that aspect!). Thinking more about the design from the perspective of existing …

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Sanitary Owl.

I chose this brief because although it seems really easy because it has so many restrictions (as in you’re practically being told what to do before you’ve even begun. But I just think it makes it more of a challenge. I want to challenge what the company already think they know and tell them how …

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